Spring is Here!

March 20th, 2014 - Posted by zoot

It’s official, can’t deny it, and no matter what the weatherman says… spring is here!

With that, we are happy to announce that the Zoot spring line is available both in stores and online. Here are the highlights.

Run
ULTRAcell AC with Icefil ® run apparel – Icefil ® technology is a multifunctional, intelligent moisture sensitive fabric designed to keep cool when body temperatures rise. ULTRAcell AC with Icefil ®, which combines Xylitol and thermal radiation nano technology, reduces skin temperature up to 5.4ºF / 3ºC. Micro denier polyester yarns create a moisture-wicking textile that is breathable, quick drying, and provides 50+ UPF sun protection.

Swim
Both our men’s and women’s wetsuits have been updated. The Prophet 2.0 (men / women) continues to be our premier wetsuit.

Tri
We have updated the Ultra tri tank (men / women) and shorts (men / women).

Bike
We have introduced sublimated Italian fabric to our Ultra Cycle Team Kit (men / women).

Shoes
We’ve talked about the shoes before but it doesn’t hurt to review what’s new here either.

The Ultra TT 7.0 (men / women) continues the heritage of triathlon greatness. No other shoe has won more podiums than this shoe. It’s universal in feel thanks to the 10mm offset and CarbonSpan+™. New to this year’s model is the top loaded Z-Bound™ that will simply feel even more alive under your foot.

The Ultra Race 4.0 (men / women) is the most advanced triathlon race day shoe. Built with the amazing glove-like fit of UltraFit™ and the Boa Closure System®, this shoe fits like no other on the planet. With its 8mm offset and CarbonSpan+™, you will feel fast.

The Ultra Tempo 6.0 (men / women), with new top loaded Z-Bound™ for a more responsive feel, continues down the line as one of the best guidance shoes you can run in. The 10mm offset gives it a training feel in a lightweight package.

The Ovwa 2.0 (men / women) has the smoothest ride you’ll find. The 10mm offset, CarbonSpan+™ and top loaded Z-Bound™ makes this race day shoe worthy of your training runs. Two lace options and loads of fun await you.

The Kiawe 2.0 (men / women) has that same great 6mm offset and fast on your feet feel, with an improved entry and a more comfortable fit. With two lace options and only 7.0oz of weight, you are sure to reach for this shoe often.

Flashback to March 2008

March 13th, 2014 - Posted by zoot

Flashback to March 2008

We are extremely proud of our storied past. For this episode of #ThrowBackThursday we are looking at a huge milestone for the company – the release of the first tri specific shoe. Here is an excerpt from the 2008 Xtri.com article explaining what made the original Ultra line so special.

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After years of studying triathletes, and further reinforced by athlete focus groups, Zoot Sports identified four inherent footwear problems specific to triathletes:

Speed of Entry – The need to get in and out of T2 as quickly as possible
Sockless Wear – Triathletes don’t want to take the time to put socks on
Water Retention – Studies have shown that traditional running shoes can gain an additional 30% of their weight during a race
Biomechanics – Athletes run differently after racing a bike

The solution to these problems is the ULTRA Line of Footwear. The initial ULTRA line of Zoot Footwear includes four models in both men’s and women’s styles: the ULTRA Race, an 8.4 ounce neutral racing shoe; the ULTRA TT, a 9.2 ounce neutral lightweight trainer; the ULTRA Tempo+, a 9.5 oz. dual-density midsole stability shoe; and the ULTRA Recovery Sandal, a fully customizable and cushioned sandal that helps reduce swelling and promotes a speedy recovery.

 

Keep them Coming!

March 10th, 2014 - Posted by zoot

Here at Zoot we really enjoy seeing photos of the Tribe showing off their Zoot gear – be it an unboxing, the first run, competing, or just something fun. They really do make us proud to be part of this company and sport. So please keep taking them and tagging us. We love them!

 

Nice nails! Photo: @twinkleblue81

 

Zoot – Built from the Inside Out

March 6th, 2014 - Posted by zoot

The average #IRONMAN participant takes over 12 hours to complete the event. That works out to a little over an hour for the swim, six and a half hours for the bike, and five hours for the run.

Think about that for a second. 12 straight hours of grueling work in three disciplines. Us triathletes are special people.

Here at Zoot we keep that in mind when designing our running and triathlon gear. We might be able to handle a rubbing seam or a pinch point for a short run, ride or swim, but for half a day? No way.

That is why we are committed to making the most comfortable gear on the planet. You might not be competing at Kona, but why should you suffer at all?

Zoot – Built from the Inside Out.

Photo: @jordanstiewig

Choosing the Shoe for You

March 5th, 2014 - Posted by zoot

Finding the right running shoe can be a difficult task. (Of course, we think that once you have decided to buy a Zoot running shoe half the battle is done. – Ed.) With so many options out there it can feel overwhelming. Even once you pick a brand, the shoe selection can still be difficult with each shoe company offering a myriad of choices in their respective line-ups. Yet there is a reason for this overwhelming amount of choices. Zoot offers ten different shoes that cover everything from racing to training and provide different types of support for every running style. Our shoe finder can be found here: Zoot Shoe Finder.

However, picking a shoe doesn’t have to be hard. Follow our shoe selection guide and you will be out the door and running in no time.

The first step when buying a new shoe is to figure out what type of foot you have. Next you need to decide how you will be using the shoe. Do you want a racer, trainer or something in-between? When making this decision it is important to know that the more race orientated the shoe, the less support and cushioning it will have.  This is done to keep the shoe lightweight for race day.

Once you have these two things figured out it’s time to head over to our shoe finder  at zootsports.com. It will walk you through our men’s and women’s shoe lines and help you pick the right shoe for your needs.

Finally, share with us! We always like hearing from the Zoot Tribe about their experiences with our gear.

Happy running!